Following on from Warner’s announcement of switching exclusively to Blue Ray, New Line Cinema, has announced an immediate switchover to the Blue Format. Not too surprising as it is owned by Time Warner, which is the parent company of Warner Brothers.
New Line Cinema have the Lord of The Rings and Austin Powers series in their portfolio. So that’s Austin, Dr Evil and Gandalf joining Bugs & Mickey in the blue corner.
Yeah, baby, yeah.
In a galxy not so far away, another blow was struck for the Sony Empire with Warner anouncing that they will be exclusively releasing their material on the Blue Ray format. They said that they would continue to release HD DVDs untill the end of May, with these releases following on from DVD and Blu-ray releases.
This is a massive blow in favour of the blue camp. Warners are Holywood’s biggest DVD seller, with a market share of 18 to 20 percent of US sales and are one of the few studios to back both formats. With both Mickey Mouse and Bugs Bunny batting for the blue ray team now, it will be difficult to see of a way back for HD DVD. Unless Bill Vader and his chums at Toshiba can complete work on that Death Star…
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